Adult Webmasters: Don’t Compete On Price In 2010 – CREATE CONTENT!
Aces Entertainment & ACEBOY™ MODELS provides pay sites with high quality licensed and custom adult content. We’ve learned a lot over the years about what converts adult website traffic into paying subscribers and more importantly, what keeps them paying month over month. Believe it or not, it’s not always low price points!
How Will Your Adult Website Compete in 2010?
In conversations with adult webmasters, ACEBOYS™ asked “What will your competitive advantage be in 2010?” Many said it was going to be price – offering more adult content for less. More updates, more photos and video sets AND lower current membership pricing or offer more generous trial membership options. That’s a great approach if you’re offering a commodity product, like chewing gum, but adult content (especially high quality adult content) should never be viewed as a commodity and should never be reduced in price to compete for new member sign-ups. Just ask one of the big webhosting company CEOs – competing on price (especially in the adult space) is a recipe for disaster. Instead, compete on quality and creative content that engages subscribers and keeps them paying. Let the tube sites give it away, because there will always be a market for top quality, high resolution adult websites and adult content – ALWAYS.

ACEBOYS™ Offers Erotic Blogging, Copy writing and Outsourced Social Networking Services For Adult Webmasters. Our models write and network for your site!
Avoid Price Wars In The Adult Industry, Focus Instead On Providing Your Members With Diverse Adult Content:
Going into 2010 we want to challenge adult web masters and adult pay site owners to consider a different approach to increase membership revenue and reduce member churn. Why not consider 2010 a year of creation and focus on the quality and diversity of your adult content not lowing prices. Instead, add some new interesting niche sets that may stray a bit from your target niche, also, consider adding some non-traditional content like erotic short stories and or erotic blogs.
In this economy the people who are paying for access to your adult content site value quality. Let’s face it, there’s literally tons of free content they can access all over the web, but your customer base has chosen to pay. Think about that for a minute … (ok you’re minute is up) … I could choose to groom my own dog, but I choose to pay because I know I will get a better quality cut. I could choose to get free web hosting for our business websites, but we choose to pay for feature rich add free server space. Your customer’s could get off by watching all that home made adult content on the tube sites, but they choose too pay to view your top quality content. And to take it one step further, there was something about your website, they liked and decided to make a membership purchase. Literally, they are counting on you as the adult site owner or adult site webmaster to provide them with top quality adult content, not to lower your prices.
Ok Ok, no we are not scientists nor do we have marketing MBAs from The Wharton School, but we do pay close attention to what’s working for our adult webmaster customer base. Although we don’t have quantitative data here, it does stand to reason that lower prices is NOT what your members are looking for. They’re looking for top quality and top value.
So What’s The Bottom Line?
We here at ACEBOY™ Models feel the best way for adult pay site owners to compete in 2010 is TO NOT COMPETE AT ALL BUT TO CREATE. Create by updating your site more regularly with better quality adult content (minimum of 4x per months is rapidly becoming the industry standard). Create by adding a blog section to your adult pay site which focuses on trends in your specific niche. Create, buy including short erotic stories or providing model profiles that allow your members to get to know your models better through comprehensive profiles (not just stats, but hobbies, favorite foods, etc..).
By moving into a creative mode instead of a competitive mode, you’ll be offing your member base more value, and more options than your perceived competition. And, before you know it, you’ll be in a position to discuss price increases as opposed to price decreases that other adult webmasters will engage in this coming year.
New For 2010: ACEBOYS™ Offers Erotic Blogging and Erotic Short Story Writing Services:
Aces Entertainment, INC & ACEBOY™ MODELS In addition to high quality licensed and custom adult photo and video content, Aces Entertainment, Inc and ACEBOY™ models offer’s outsourced erotic blog writing services and erotic short story writing services for our adult website customer base. For more information about our products and unique photo and video marketing services please visit our male model photography website
We wish you much love, and tons of targeted traffic that converts in 2010 ☺
Best Regards, The ACEBOY™ Models Crew – Ft. Lauderdale, FL.
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