Marketing 101 For Male Models … (Chapter 1)

The winter term is winding down, and you’re probably day dreaming of your upcoming summer on the lake, but aspiring male models should take advantage of the down time this summer and work on a little self promotion between semesters. There are countless ways for male models to market themselves to potential clients but here’s what the successful male models are doing now to get noticed and more importantly, get paid.

Before we go to far here, you need to make sure you’re portfolio is up to date and ‘client ready’. None of our male model self-promotion tactics will help you if your portfolio was shot with your iphone. Take a hard look and if your not happy, check out our page on building a killer male model portfolio you may find some helpful tips there. You may also want to consider attending one of our Male Model Portfolio Building Workshops this summer as well to make sure you’ve got the right shots to get you noticed. Also .. You need to make sure you have active profiles on all the major social network sites for aspiring models (see below for some examples)

Now, assuming you’re portfolio is red hot and you’re linked in on the modeling social networks, here’s some tips to get it in front of PAYING photographers, designers and studios around the country.

Brand Yourself:

Your ‘myspace’ and ‘facebook’ pages are hot and show how popular you are, but no scout or photographer with real demands has time to sift through all that. You need to brand yourself and you need to stand out from the crowd. One great way to do this is by getting a personalized domain name and launching a very simple, male model portfolio website.

You can search for domain names at places like godaddy.com. Try to incorporate you name (or stage name if applicable). For example do a search for yourname.com or your-name.com. Or trying adding some key words to the domain name for example malemodel-ashton.com.

With a cool new domain name you can start to look for hosting services where you can park a simple portfolio website. If you don’t have basic HTML skills, there are companies out there can deploy a professional looking male model portfolio website at very reasonable prices. Check out …

With a personalized male model portfolio website up and running you’ve moved yourself into a whole differnt leauge. Be sure to go back and update all of your social networking portfolios (MYSPACE, FACEBOOK, MODELS.COM, MODELLAUNCH, OMP, MODELMAYHEM, MALMOD, ETC..) with a link to your new male model portfolio page.

Who knows, if you’re hot enough, you may even end up with your own male model portfolio page here at ACEBOYS. Good Luck and send us links once you’re up and running. Check back or subscrbe to our Male Model Blog for more self promotion and branding tips.    Chris / ACEBOY MODELS / Ft. Lauderdale, FL